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GLAAD’s Advertising Media Program, incorporating The Commercial Closet Association, is a program of the Gay & Lesbian Alliance Against Defamation (GLAAD). GLAAD is dedicated to promoting and ensuring fair, accurate and inclusive representation of people and events in the media as a means of eliminating homophobia and discrimination based on gender identity and sexual orientation.

 

Commercial Closet Association Ad LibraryCommercial Closet Ad Library

Wednesday, May 16, 2012

German Red Cross
Fur Jeden im Einsatz/Commitment for Everyone
Europe
2006
Germany

California Department of Health Services/California LGBT Tobacco Partnership
Learn How to Quit Smoking Without Being Scared Straight
North America
2007
United States

Volkswagen
Big Day
North America
2001
United States

Deutschen AIDS-Hilfe e.V.
Niemand Ist Egal
Europe
2007
Germany , United States

Headblade
Pursuit of Perfect Head (Whisper)
US National
2008
United States

Kenar
Self Kiss
North America
1997
United States

PFLAG/Parents, Families & Friends of Lesbians & Gays
Stay Close/Dick and Jane Gephardt and Their Daughter Chrissy
North America
2005
United States

NBC/Universal
Let's Go to Prison (Trailer 2)
North America
2006
United States

IBM Corp.
GLSEN Is Playing To Win
North America
US Regional
2003
United States

Sun Microsystems, Inc.
Open
North America
2004
United States

Viacom
Venus Envy
North America
2005
United States

V&S Vin & Spirit AB
Absolut Pride
North America
1996
Canada , United States

West Hollywood Convention and Visitor's Bureau
Where Out Is Always In
North America
2007
United States

VF Corporation
Ride
Europe
2001
United Kingdom

Wachovia Corporation
Reaching Out - Take Pride With Wachovia
North America
2008
United States

Commercial Closet Association

Big Day
Company: Volkswagen
Brand: Volkswagen Golf/Gol
Region: North America
Country: United States
Agency: Arnold Worldwide
Year: 2001
Target: Mainstream
AdRespect Score: 

Details
Commercial Closet Association

GLAAD Media Awards

Welcome to the Gay & Lesbian Alliance Against Defamation's Advertising Media Program.

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Read a Welcome Letter from GLAAD.

Find out more about the work of GLAAD at www.glaad.org.

 


LGBT in Mainstream Ads
Posted by: Jon Gilbert
I think it is a combination of all factors - how gays are portrayed in ads, news media and films/television.



CoverGirl Ellen DeGeneres

Posted by: MikeNY
What great news that Ellen DeGeneres will show everyday women that lesbians are not only smart and entertaining, they can be glamorous too! Now if only CoverGirl will start advertising TO lesbians!!



How far do we think it is?

Posted by: Chris Michael
How much longer does anybody think it will take before organisations like the Commercial Closet won't have to be around? Before seeing an ad with a lesbian couple adopting a child is no more or less incendiary than a black man refilling his prescription in another ad?

Thank god that there are groups like these pushing for awareness, but how far until these groups can rest?



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Who is primarily responsible for ensuring socially responsible advertising?
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