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LGBT in Mainstream Ads
Posted by: Jon Gilbert
I think it is a combination of all factors - how gays are portrayed in ads, news media and films/television.



CoverGirl Ellen DeGeneres

Posted by: MikeNY
What great news that Ellen DeGeneres will show everyday women that lesbians are not only smart and entertaining, they can be glamorous too! Now if only CoverGirl will start advertising TO lesbians!!



How far do we think it is?

Posted by: Chris Michael
How much longer does anybody think it will take before organisations like the Commercial Closet won't have to be around? Before seeing an ad with a lesbian couple adopting a child is no more or less incendiary than a black man refilling his prescription in another ad?

Thank god that there are groups like these pushing for awareness, but how far until these groups can rest?



About the Commercial Closet

     
MISSION STATEMENT

Words & Images MatterThe Gay & Lesbian Alliance Against Defamation (GLAAD) is dedicated to promoting and ensuring fair, accurate and inclusive representation of people and events in the media as a means of eliminating homophobia and discrimination based on gender identity and sexual orientation.

 

Words & Images Matter

Do you remember the first time you saw a gay character on TV? Or the first time you read a profile of an openly gay or transgender leader in your local newspaper.

At GLAAD, we are in the business of changing people's hearts and minds through what they see in the media. We know that what people watch on TV or read in their newspaper shapes how they view and treat the gay, lesbian, bisexual and transgender people around them. And we have a responsibility to make sure that those images foster awareness, understanding and respect.

When media images of our lives are fair, accurate and inclusive, we find ourselves increasingly welcomed into a society that respects difference. When those images perpetuate stereotypes, myths and misinformation about our lives, we become vulnerable to anti-gay forces working to create a world in which we do not exist.

Everyday our stories -- yours, mine, those of our families and friends -- open the truth of our lives to the people we share them with. In the same way, when the media tell our stories well, people in small towns, big cities and everywhere in-between find windows on our lives that broaden and deepen their understanding of who we are. Same principle -- infinitely larger scale.

Fair, accurate and inclusive media images shatter stereotypes. They prove that we are connected through common, human experiences. And these are stories that we -- and the media -- have a responsibility to share.


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